Real results across platforms
These are actual Google Ads and Meta Ads campaigns we've managed. Numbers are real, not projections.
Challenge
Spending $3,200/month on Google Ads with inconsistent results. Getting 12-18 leads per month but CPL was all over the place. No proper tracking in place to know which keywords were working.
Solution
Rebuilt campaigns from scratch with proper conversion tracking. Implemented call tracking, optimized landing pages for mobile, and focused budget on high-intent keywords like "emergency AC repair".
Results
47
from 15
$34
from $89
Challenge
Spending $4,000/month on Meta Ads with inconsistent bookings. Cost per consultation was over $90 and most leads never showed up to their appointment.
Solution
Rebuilt the funnel with lead-form campaigns targeting nearby audiences, added automated SMS follow-up to reduce no-shows, and refreshed creative with before/after results and client testimonials.
Results
58
from 14
$41
from $92
Challenge
A personal injury law firm was paying $300+ per qualified consultation. Search volume for their practice area was limited and competition was fierce.
Solution
Maintained high-intent Google Search for emergency queries while launching Meta Ads to build awareness. Used lead forms targeting local demographics, followed by automated email nurturing.
Results
96
from 22
$120
from $310
Challenge
Seasonal business struggling to maintain consistent lead flow. Previous agency was running generic campaigns that attracted tire-kickers and quote shoppers.
Solution
Built campaigns targeting homeowners with storm damage and aging roofs. Created dedicated landing pages for insurance claims. Implemented offline conversion tracking to optimize for closed deals.
Results
38
from 11
$41
from $127
Challenge
Webinar funnel was converting poorly. Cost per registrant was over $40, making the backend high-ticket offer unprofitable to scale.
Solution
Revamped ad creative to focus on specific pain points rather than generic benefits. Tested 15 new video hooks. Optimized the landing page to increase registration rate from 18% to 34%.
Results
850
from 210
$14
from $42
Challenge
Local company getting outbid by national chains. Budget was getting eaten up by broad match keywords and clicks from people looking for DIY advice.
Solution
Restructured campaigns around emergency services. Set up and optimized Google Local Services Ads (LSA) to capture top-of-page real estate. Implemented geographic bid adjustments.
Results
62
from 9
$28
from $115
Want results like these?
Whether you're a local contractor or a small business, the process is the same: proper tracking, focused campaigns, and relentless optimization.
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